Market Analysis & Planning
Before developing a website for a luxury vacation rental property, I conducted market research, analysis and planning with a scope tailored to the client's needs and budget. Drawing on primary and secondary research and exploiting a variety of current online databases, news sources and industry-specific marketing tools, I compiled and analyzed information, and presented it in a printed and digital planning report. Note: portfolio below is a partial sample of full report, digested to protect proprietary information.
marketing workshop + market research and analysis + marketing plan (mini) + writing and editing + graphic design
marketing workshop + market research and analysis + marketing plan (mini) + writing and editing + graphic design